The Northeast Regional Cancer Institute’s  annual C.A.S.U.A.L. (Colon Cancer Awareness Saves Unlimited Adult Lives) Day will help raise awareness for colorectal cancer in northeastern Pennsylvania and teach individuals the importance of screening and early detection.

CASUAL Day 2023 is Thursday, March 30, 2023.

T-shirt color is Ash Grey.

CASUAL  (Colon Cancer Awareness Saves Unlimited Adult Lives) Day is a program to raise awareness about the importance of screening and early detection for colon cancer in northeast Pennsylvania. The event takes place each year at the end of March - Colorectal Cancer Awareness Month. On this day, participants dress C.A.S.U.A.L. while wearing a specially  custom t-shirt to promote awareness and have a casual conversation about colon cancer.

In February of 2002, Helen Phillips was diagnosed with colon cancer. Less than six months later, the cancer took her life. In 2003, Helen’s family and friends approached the Cancer Institute to undertake a community awareness initiative to promote colorectal cancer screening - a preventative act which might have saved Helen’s life. In 2022, more than 6,000 individuals participated in C.A.S.U.A.L. Day. All proceeds stay in northeast Pennsylvania. 2023 marks 20 years of this program.

2023 Team Captain Information

For more information about C.A.S.U.A.L. Day, please email Amanda at [email protected] 

C.A.S.U.A.L. Day Products

T-Shirts & CASUAL Socks

Long Sleeve T-Shirt Sizing Chart

**Due to supply chain issues, the Large and 3XL sizes of this style are a different brand with a slightly different shade.**


Short Sleeve T-Shirt Sizing Chart

T-shirt color is Kelly Green.

Retail Locations

The retail locations will begin with t-shirt sales in March. 

DePietro’s Pharmacy
617 3rd Street, Dunmore

Gerrity’s Supermarkets
100 Old Lackawanna Trail, Clarks Summit
2020 Wyoming Ave, Wyoming
4015 Birney Ave, Moosic
2280 Sans Souci Parkway, Hanover Township
1782 N Keyser Ave, Scranton
320 Meadow Ave, Scranton

Harrold's Pharmacy
250 Old River Rd, Wilkes-Barre

Medicap Pharmacy
518 Burke Bypass, Olyphant

Northeast Regional Cancer Institute
312 Adams Ave, Scranton

Circle of Courage

2023 Media Sponsors

Circle of Support

Circle of Faith


Circle of Inspiration


 Circle of Friends