The Northeast Regional Cancer Institute’s  annual CASUAL (Colon Cancer Awareness Saves Unlimited Adult Lives) Day will help raise awareness for colorectal cancer in northeastern Pennsylvania and teach individuals the importance of screening and early detection.

CASUAL Day 2023 is Thursday, March 30, 2023.

T-shirt color is Ash Grey.

CASUAL  (Colon Cancer Awareness Saves Unlimited Adult Lives) Day is a program to raise awareness about the importance of screening and early detection for colon cancer in northeast Pennsylvania. The event takes place each year at the end of March - Colorectal Cancer Awareness Month. On this day, participants dress CASUAL while wearing a specially  custom t-shirt to promote awareness and have a casual conversation about colon cancer.

In February of 2002, Helen Phillips was diagnosed with colon cancer. Less than six months later, the cancer took her life. In 2003, Helen’s family and friends approached the Cancer Institute to undertake a community awareness initiative to promote colorectal cancer screening - a preventative act which might have saved Helen’s life. In 2022, more than 6,000 individuals participated in CASUAL Day. All proceeds stay in northeast Pennsylvania. 2023 marks 20 years of this program.

2023 Team Captain Information

Registration for Team Captains will open in February 2023.

For more information about CASUAL Day, please email Amanda at [email protected] 

CASUAL Order Form

Team Captain Letter

Products Sheet

CASUAL Day Talking Points

Frequently Asked Questions

CASUAL Day Poster

CASUAL Day Poster with Team Captain Line

CASUAL Day Team Captain Registration Form

CASUAL Day Products

T-Shirts & CASUAL Socks


Both T-Shirts are 100% Cotton.

Click below for Long Sleeve Sizing
Long Sleeve T-Shirt Sizing Chart


Click below for Short-Sleeve Sizing
Short Sleeve T-Shirt Sizing Chart

Retail Locations

The retail locations will begin with t-shirt sales in early March. 

DePietro’s Pharmacy
617 3rd Street, Dunmore

Gerrity’s Supermarkets
100 Old Lackawanna Trail, Clarks Summit
2020 Wyoming Ave, Wyoming
4015 Birney Ave, Moosic
2280 Sans Souci Parkway, Hanover Township
1782 N Keyser Ave, Scranton
320 Meadow Ave, Scranton

Harrold's Pharmacy
250 Old River Rd, Wilkes-Barre

Better Health Pharmacy & Wellness (formerly Medicap Pharmacy)
518 Burke Bypass, Olyphant

Northeast Regional Cancer Institute
312 Adams Ave, Scranton

Stephens Pharmacy
1101 Main St, Honesdale

Circle of Courage


Circle of Support

Circle of Faith


Circle of Inspiration

Ability Recovery Services, LLC
Ale Mary's
Bluestone Environmental, Inc.
Choice One Community Credit Union
Community Bank
CRC of NEPA Dr. William S. Auriemma
The Dime Bank
Drs. Oven, Padula & Tarazano
The Greater Scranton Board of Realtors ®
Hematology & Oncology Associates of NEPA
Highland Associates Architectural Engineering Interior Design
Hospice of the Sacred Heart
Misericordia University
NET Credit Union
Olsommer Clarke Insurance
Wayne Memorial Hospital

 Circle of Friends

Better Health Pharmacy & Wellness
Birchwood Healthcare & Rehabilitation
Chamberlin and Reinheimer Insurers, Inc.
Citizens Savings Bank
Hope & Health Counseling Services,LLC
Keystone College
Knowles Insurance
Lackawanna Mobile X-Ray Inc
Pride Mobility Products Corp.
Space Time Mead & Cider Works