C.A.S.U.A.L. Day

The Northeast Regional Cancer Institute’s  annual C.A.S.U.A.L. (Colon cancer Awareness Saves Unlimited Adult Lives) Day will help raise awareness for colorectal cancer in northeastern Pennsylvania and teach individuals the importance of screening and early detection.

 C.A.S.U.A.L. Day 2021 is Thursday, March 25, 2021.

C.A.S.U.A.L. (Colon cancer Awareness Saves Unlimited Adult Lives) Day is a program to raise awareness about the importance of screening and early detection for colon cancer in northeast Pennsylvania. The event takes place each year at the end of March - Colorectal Cancer Awareness Month. On this day, participants dress C.A.S.U.A.L. while wearing a specially designed face mask, silicone wrist-band and/or custom t-shirt (long-sleeve or short-sleeve) to promote awareness and have a casual conversation about colon cancer.

In February of 2002, Helen Phillips was diagnosed with colon cancer. Less than six months later, the cancer took her life. In 2003, Helen’s family and friends approached the Cancer Institute to undertake a community awareness initiative to promote colorectal cancer screening - a preventative act which might have saved Helen’s life. In 2020, more than 6,000 individuals participated in C.A.S.U.A.L. Day. All proceeds stay in northeast Pennsylvania. 2021 marks 18 years of this program.


C.A.S.U.A.L. Day 2021 Sponsorship Information 

Sponsorship Letter
Sponsorship Opportunities
Commitment Form


Production Information

2021 Product List
Long-sleeve t-shirt sizing chart 
2021 Order Form

Heather Navy

$20 donation for C.A.S.U.A.L. Day long-sleeve t-shirt or a C.A.S.U.A.L. Day performance short-sleeve t-shirt, and $5 donation for  each CA.S.U.A.L. Day silicone wrist-band.

Solid Navy

2021 Sponsors

Circle of Hope


Circle of Courage

The Moran Family 



Circle of Support


Circle of Faith

Martin Hyzinski, M.D.


The Rizos Family 

Circle of Inspiration
Bluestone Environmental Inc.
The Dime Bank
Drs. Oven, Padula & Tarazano
Gateway Surgery Center-Dr C. Scrobla, Dr. A. Ali, Dr. M. Tashkandi
Highland Associates
Inspired Studio
Keystone Structural Group
Misericordia University
Olsommer-Clarke Insurance Group
Pride Mobility Products Corp.
Riggs Asset Management
Wayne Memorial Hospital

Circle of Friends
Chamberlin & Reinheimer Insurers Inc.
Fidelity Bank
Lackawanna Mobile X-Ray, Inc.
Nunzi's Advertising Specialties, Inc.